Juliette Den Ouden: The brillance doesn't know boundary
The International category of the Fígaro Awards recognises the talent of creative professionals outside our country. Some of the world's leading names in hairdressing compete in this category, giving greater prestige to the sector and also to the competition itself. Juliette Den Ouden from the Netherlands won this 2022 edition, thanks to the Divine Feminine collection, which defends the unique and different beauty of every woman. Don't miss out on her experience!
How do you create a collection for the Fígaro Awards and what is your creative process?
The most important thing is to start with a theme. That's why the first step in my creative process is to create my concept, taking into account hair, make-up, styling and photography. I am always inspired by nature or life experiences. Also, it is important to show different hairstyling techniques in one collection. The next step is to find the right team and the right models. I transform all this into fashion and beauty and turn it into my new hairdressing collection.
What does winning a Fígaro Award mean to you as a professional?
Winning this award means recognition for all the work I have done, and it gives me the strength to move forward and set myself new challenges in my career.
What would you highlight about your winning collection?
My collection is a reflection of myself and the process I have gone through in life. At the moment I am at a stage in my life where I feel very powerful, confident and secure, which gives me the possibility to help others. It is one of my favourite collections because it is a reflection of my personal emotion.
In your opinion, how do the Fígaro Awards help to give prestige to the profession?
All awards are important, but winning in the International Collection category means a lot to a Dutch hairdresser. It also helps me in my work as an international hairdresser and make-up artist, because my clients abroad appreciate me even more.
What advice would you give to other colleagues who also want to succeed in the Fígaro Awards?
Stay close to your heart and create something you love, rather than trying to create something that others love.
There is a significant part of the industry that does not explore the more artistic aspect of the profession. What does it bring to you, and why do you think it is important?
For me, it means growth, you push yourself to the next level. This leads to personal and professional development.
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The objective pursued by Club FÍGARO is recognition, both professionally and socially; thus raising our profession to the category of excellence, just as sectors such as fashion or gastronomy did at the time. Our mission is aimed at making our work known, admired and respected, both in the national and international territory, thus consolidating an increasingly cosmopolitan and powerful industry.
The Spanish Hairdressing Awards, also called Fígaro Awards, value the photographic works of the hairdressing creations of the participating firms, to reward the most outstanding creative hairdressers in the country. They consist of five categories and were established in 2009 to give notoriety and visibility to the artistic work of Spanish hairdressers. The basic objective pursued by Club Fígaro with the creation of these awards is the social and professional recognition of hairdressing in Spain to consolidate an industry that is increasingly cosmopolitan and powerful.
Participating hairdressers register online to participate and upload their photographic collections to the Club Fígaro website. Afterward, the professional jury, made up of prominent personalities from national and international hairdressing and which changes every year, individually and independently votes the collections submitted anonymously, so impartiality is guaranteed.
Club Fígaro has the support of its main sponsor Revlon Professional, Salón Look IFEMA MADRID, a leading trade fair event, as official partner and The Hair MBA, as collaborator. Finally, Club Fígaro has the support of the main professional beauty magazines and portals in Spain.